The entire financial category focuses on product thinking and price communication. That’s why Consorsbank relies on the most important lever: building the brand.
Our core creative idea: While most people believe in luck, Consorsbank believes that everyone is in control of their own financial future. Consorsbank. Future selfmade.
The campaign: We show people, more precisely investment nerds, who are passionate and obsessed about their financial future. Entertaining and optimistic.
20" Party
20" Shower
20" Doggy
10" Bed
10" Party